Blogs | Web Content | Newsletters | Guest Blogging | Web Design

Company: Wavel AI
Duration: November 2022 – June 2024
Position: SEO Content Writer

Led the planning, design, and execution of a performance-driven content ecosystem that positioned Wavel AI as a high-visibility authority in AI media, voice technology, and video automation. Developed a structured SEO strategy grounded in keyword clustering, search intent mapping, competitor gap analysis, and content architecture — producing scalable assets that delivered measurable growth and long-term ranking stability.

Impact & Metrics

  • Authored 150+ SEO-optimised blogs targeting global, high-intent keywords SEO Top Traffic Generated Blogs…

  • Generated 20,000+ monthly impressions through search-led content systems

  • Improved multiple target keywords from Page 3 → Page 1 rankings

  • Increased organic visibility by up to 250% through structured optimisation

  • Drove 120% social engagement growth via cross-channel content repurposing

  • Contributed to 70% YoY audience growth through consistent publishing strategy

Strategic Responsibilities

  • Planned full content roadmaps aligned with product launches and search demand

  • Designed topic clusters and internal linking frameworks for authority building

  • Executed end-to-end content production: ideation → research → writing → optimisation → publishing

  • Built evergreen and comparison-driven content funnels for sustained traffic acquisition

  • Translated complex AI technologies into conversion-focused, user-friendly content

Core Strength: Building scalable SEO content systems that don’t just rank temporarily — they compound traffic, authority, and conversions over time.

Company: Clickworthy
Position: Guest Post Contributor (Press Writing)
Duration: November 2024 – February 2025

Planned, wrote, and delivered press-focused guest articles designed to enhance brand authority, media visibility, and industry positioning. Created editorial-style content aligned with PR objectives, ensuring clarity, credibility, and publication readiness for external press platforms.

Key Contributions

  • Produced press-style guest articles tailored for digital publications

  • Translated brand messaging into authoritative, media-ready narratives

  • Ensured editorial accuracy, tone consistency, and audience alignment

  • Supported brand visibility through strategic press placements

Core Focus: Writing compelling, publication-ready press content that strengthens brand positioning and media presence.

Organisation: ArticleBiz
Position: Guest Blogger
Duration: June 2024 – Present

Publishing research-driven, high-authority articles across AI, digital marketing, education, and linguistics — positioning myself as a cross-domain thought leader on a global open publishing platform. My contributions consistently focus on emerging technology trends, analytical commentary, and structured long-form insights designed for search discoverability and long-term relevance.

Impact & Performance Highlights

  • Published multi-category articles spanning AI innovation, education systems, digital transformation, and socio-linguistic analysis

  • Produced long-form, research-backed content designed for evergreen visibility

  • Strengthened personal author authority across technology and academic-adjacent niches

  • Demonstrated cross-industry expertise by translating complex AI and research topics into accessible, insight-led articles

  • Maintained consistent publishing cadence to build ongoing content footprint

Strategic Strength: Combining analytical depth with SEO-conscious structuring to produce evergreen, authority-building content that enhances digital credibility and topical breadth.

Company: Wavel AI
Duration: November 2022 – June 2025
Position: SEO Content Writer

Led the planning, design, and execution of a large-scale SEO content and landing-page ecosystem that drove sustained organic growth, product visibility, and global search rankings for AI media tools. Managed end-to-end content production — from keyword architecture and search intent analysis to optimisation, publishing, and performance tracking.

Impact & Performance Metrics

  • Generated 44,814 impressions on a single landing page (“Convert Instagram Video to Text”) within 28 days Studio landing Pages

  • Achieved 3,784 clicks on that page in the same period Studio landing Pages

  • Multiple pages ranked on Page 1 Google positions (~6–12 average rank) for competitive AI tool keywords Studio landing Pages

  • Increased visibility across high-volume queries including voice changers, video converters, and AI transcription tools Studio landing Pages

  • Delivered CTR performance up to 8.44% on top-performing pages Studio landing Pages

  • Supported dozens of ranking studio pages generating thousands of impressions each month Studio landing Pages

Strategic Responsibilities

  • Planned keyword clusters targeting high-intent SaaS and AI tool searches

  • Designed scalable landing-page frameworks for product discoverability

  • Executed optimisation strategies improving rankings, CTR, and engagement

  • Built evergreen content assets that compound traffic over time

Core Strength: Turning SEO strategy into measurable growth systems that consistently rank, attract traffic, and convert search demand into product visibility.

Platform: LinkedIn Newsletter — Creative Inspirations
Role: Author & Publisher
Duration: 2025 – Present (Launched 7 months ago)

Founded and scaled a professional newsletter focused on creativity, content strategy, and digital storytelling, building a targeted audience of industry professionals through organic growth and insight-driven publishing.

Impact & Performance Metrics

  • Grew to 503 subscribers in 7 months

  • Acquired 471 new subscribers organically within launch period

  • Generated 913 article views across editions

  • Achieved 4,489 impressions without paid promotion

  • Attracted professional readership including Professors (8.4%), Recruiters, Lecturers, and Founders

Strategic Execution

  • Planned editorial themes aligned with industry trends and audience interests

  • Designed authority-building thought-leadership content

  • Executed full publishing cycle independently (ideation → writing → optimisation → distribution)

  • Built subscriber growth purely through content value and platform algorithm performance

Core Strength: Launching and scaling niche content platforms rapidly through strategic storytelling and audience-first content design.

Platform: LinkedIn Newsletter — The Photographer’s Notes
Role: Creator & Publisher
Duration: 2025 – Present

Launched and scaled a niche photography and visual storytelling newsletter designed to educate, inspire, and connect creatives, marketers, and educators through insight-driven content and professional reflections.

Impact & Performance Metrics (Past 28 Days)

  • Reached 323 subscribers with rapid early-stage growth

  • Generated 252 new subscribers in 28 days

  • Achieved 396 article views across recent editions

  • Delivered 1,894 impressions organically without paid promotion

  • Attracted high-value professional readership including Professors (9.6%), Lecturers, Recruiters, and Founders

  • Built engagement from industry professionals including photographers, mentors, and marketing specialists

Strategic Execution

  • Planned editorial themes blending photography expertise, storytelling, and industry insight

  • Designed authority-building content to attract professional audiences rather than casual readers

  • Executed end-to-end publishing workflow independently

  • Leveraged platform algorithms and niche positioning for accelerated subscriber growth

Core Strength: Rapidly building targeted, professional audiences through specialised thought-leadership content and strategic niche positioning.

Platform: LinkedIn Newsletter — Content that Converts
Role: Author & Publisher
Duration: 2025 – Present

Built and developed a writing-focused newsletter delivering thought leadership, storytelling insights, and content strategy perspectives for a global professional audience. Established strong organic growth through consistent publishing, niche positioning, and algorithm-aligned distribution.

Impact & Performance Metrics (Past 12 Months)

  • Grew newsletter to 540 subscribers

  • Achieved 1,839 article views (+116.4% YoY)

  • Generated 7,465 impressions (+12.7% YoY)

  • Produced 51 engagements (+5,000% growth)

  • Added 44 new subscribers (+90.7% growth)

  • Attracted professional readership including Professors (8.3%), Founders, SEO Specialists, Lecturers, and Writers

Strategic Execution

  • Planned editorial strategy centred on storytelling, writing craft, and content marketing insight

  • Designed posts to balance authority, relatability, and educational value

  • Executed end-to-end publishing workflow independently

  • Built sustained engagement growth through audience-first content design

Core Strength: Scaling authority-driven content platforms that demonstrate measurable audience growth, engagement momentum, and professional credibility.

Role: Writer, Photographer & Website Designer

Kraftystag Photography

Focus: Wildlife • Landscapes • Nightscapes
Website: https://www.kraftystag.photography/

Co-founded Kraftystag Photography, a Scotland-focused wildlife and landscape brand dedicated to cinematic visual storytelling. In addition to producing professional wildlife imagery, I designed and built the brand’s website from scratch — developing its visual identity, structure, and user journey to reflect a premium fine-art photography experience.

Key Contributions

  • Designed and developed the website architecture from the ground up

  • Structured navigation, portfolio layout, and brand storytelling flow

  • Created cohesive visual branding aligned with wilderness aesthetics

  • Curated and optimised image presentation for performance and visual impact

  • Integrated contact pathways and brand messaging for audience engagement

Creative & Strategic Strength

  • Blending visual storytelling with digital presentation strategy

  • Understanding UX principles for creative portfolio websites

  • Translating brand emotion into digital experience design