Blogs | Web Content | Newsletters | Guest Blogging | Web Design
Company: Wavel AI
Duration: November 2022 – June 2024
Position: SEO Content Writer
Led the planning, design, and execution of a performance-driven content ecosystem that positioned Wavel AI as a high-visibility authority in AI media, voice technology, and video automation. Developed a structured SEO strategy grounded in keyword clustering, search intent mapping, competitor gap analysis, and content architecture — producing scalable assets that delivered measurable growth and long-term ranking stability.
Impact & Metrics
Authored 150+ SEO-optimised blogs targeting global, high-intent keywords SEO Top Traffic Generated Blogs…
Generated 20,000+ monthly impressions through search-led content systems
Improved multiple target keywords from Page 3 → Page 1 rankings
Increased organic visibility by up to 250% through structured optimisation
Drove 120% social engagement growth via cross-channel content repurposing
Contributed to 70% YoY audience growth through consistent publishing strategy
Strategic Responsibilities
Planned full content roadmaps aligned with product launches and search demand
Designed topic clusters and internal linking frameworks for authority building
Executed end-to-end content production: ideation → research → writing → optimisation → publishing
Built evergreen and comparison-driven content funnels for sustained traffic acquisition
Translated complex AI technologies into conversion-focused, user-friendly content
Core Strength: Building scalable SEO content systems that don’t just rank temporarily — they compound traffic, authority, and conversions over time.
Company: Clickworthy
Position: Guest Post Contributor (Press Writing)
Duration: November 2024 – February 2025
Planned, wrote, and delivered press-focused guest articles designed to enhance brand authority, media visibility, and industry positioning. Created editorial-style content aligned with PR objectives, ensuring clarity, credibility, and publication readiness for external press platforms.
Key Contributions
Produced press-style guest articles tailored for digital publications
Translated brand messaging into authoritative, media-ready narratives
Ensured editorial accuracy, tone consistency, and audience alignment
Supported brand visibility through strategic press placements
Core Focus: Writing compelling, publication-ready press content that strengthens brand positioning and media presence.
Organisation: ArticleBiz
Position: Guest Blogger
Duration: June 2024 – Present
Publishing research-driven, high-authority articles across AI, digital marketing, education, and linguistics — positioning myself as a cross-domain thought leader on a global open publishing platform. My contributions consistently focus on emerging technology trends, analytical commentary, and structured long-form insights designed for search discoverability and long-term relevance.
Impact & Performance Highlights
Published multi-category articles spanning AI innovation, education systems, digital transformation, and socio-linguistic analysis
Produced long-form, research-backed content designed for evergreen visibility
Strengthened personal author authority across technology and academic-adjacent niches
Demonstrated cross-industry expertise by translating complex AI and research topics into accessible, insight-led articles
Maintained consistent publishing cadence to build ongoing content footprint
Strategic Strength: Combining analytical depth with SEO-conscious structuring to produce evergreen, authority-building content that enhances digital credibility and topical breadth.
Company: Wavel AI
Duration: November 2022 – June 2025
Position: SEO Content Writer
Led the planning, design, and execution of a large-scale SEO content and landing-page ecosystem that drove sustained organic growth, product visibility, and global search rankings for AI media tools. Managed end-to-end content production — from keyword architecture and search intent analysis to optimisation, publishing, and performance tracking.
Impact & Performance Metrics
Generated 44,814 impressions on a single landing page (“Convert Instagram Video to Text”) within 28 days Studio landing Pages
Achieved 3,784 clicks on that page in the same period Studio landing Pages
Multiple pages ranked on Page 1 Google positions (~6–12 average rank) for competitive AI tool keywords Studio landing Pages
Increased visibility across high-volume queries including voice changers, video converters, and AI transcription tools Studio landing Pages
Delivered CTR performance up to 8.44% on top-performing pages Studio landing Pages
Supported dozens of ranking studio pages generating thousands of impressions each month Studio landing Pages
Strategic Responsibilities
Planned keyword clusters targeting high-intent SaaS and AI tool searches
Designed scalable landing-page frameworks for product discoverability
Executed optimisation strategies improving rankings, CTR, and engagement
Built evergreen content assets that compound traffic over time
Core Strength: Turning SEO strategy into measurable growth systems that consistently rank, attract traffic, and convert search demand into product visibility.
Platform: LinkedIn Newsletter — Creative Inspirations
Role: Author & Publisher
Duration: 2025 – Present (Launched 7 months ago)
Founded and scaled a professional newsletter focused on creativity, content strategy, and digital storytelling, building a targeted audience of industry professionals through organic growth and insight-driven publishing.
Impact & Performance Metrics
Grew to 503 subscribers in 7 months
Acquired 471 new subscribers organically within launch period
Generated 913 article views across editions
Achieved 4,489 impressions without paid promotion
Attracted professional readership including Professors (8.4%), Recruiters, Lecturers, and Founders
Strategic Execution
Planned editorial themes aligned with industry trends and audience interests
Designed authority-building thought-leadership content
Executed full publishing cycle independently (ideation → writing → optimisation → distribution)
Built subscriber growth purely through content value and platform algorithm performance
Core Strength: Launching and scaling niche content platforms rapidly through strategic storytelling and audience-first content design.
Platform: LinkedIn Newsletter — The Photographer’s Notes
Role: Creator & Publisher
Duration: 2025 – Present
Launched and scaled a niche photography and visual storytelling newsletter designed to educate, inspire, and connect creatives, marketers, and educators through insight-driven content and professional reflections.
Impact & Performance Metrics (Past 28 Days)
Reached 323 subscribers with rapid early-stage growth
Generated 252 new subscribers in 28 days
Achieved 396 article views across recent editions
Delivered 1,894 impressions organically without paid promotion
Attracted high-value professional readership including Professors (9.6%), Lecturers, Recruiters, and Founders
Built engagement from industry professionals including photographers, mentors, and marketing specialists
Strategic Execution
Planned editorial themes blending photography expertise, storytelling, and industry insight
Designed authority-building content to attract professional audiences rather than casual readers
Executed end-to-end publishing workflow independently
Leveraged platform algorithms and niche positioning for accelerated subscriber growth
Core Strength: Rapidly building targeted, professional audiences through specialised thought-leadership content and strategic niche positioning.
Platform: LinkedIn Newsletter — Content that Converts
Role: Author & Publisher
Duration: 2025 – Present
Built and developed a writing-focused newsletter delivering thought leadership, storytelling insights, and content strategy perspectives for a global professional audience. Established strong organic growth through consistent publishing, niche positioning, and algorithm-aligned distribution.
Impact & Performance Metrics (Past 12 Months)
Grew newsletter to 540 subscribers
Achieved 1,839 article views (+116.4% YoY)
Generated 7,465 impressions (+12.7% YoY)
Produced 51 engagements (+5,000% growth)
Added 44 new subscribers (+90.7% growth)
Attracted professional readership including Professors (8.3%), Founders, SEO Specialists, Lecturers, and Writers
Strategic Execution
Planned editorial strategy centred on storytelling, writing craft, and content marketing insight
Designed posts to balance authority, relatability, and educational value
Executed end-to-end publishing workflow independently
Built sustained engagement growth through audience-first content design
Core Strength: Scaling authority-driven content platforms that demonstrate measurable audience growth, engagement momentum, and professional credibility.
Role: Writer, Photographer & Website Designer
Kraftystag Photography
Focus: Wildlife • Landscapes • Nightscapes
Website: https://www.kraftystag.photography/
Co-founded Kraftystag Photography, a Scotland-focused wildlife and landscape brand dedicated to cinematic visual storytelling. In addition to producing professional wildlife imagery, I designed and built the brand’s website from scratch — developing its visual identity, structure, and user journey to reflect a premium fine-art photography experience.
Key Contributions
Designed and developed the website architecture from the ground up
Structured navigation, portfolio layout, and brand storytelling flow
Created cohesive visual branding aligned with wilderness aesthetics
Curated and optimised image presentation for performance and visual impact
Integrated contact pathways and brand messaging for audience engagement
Creative & Strategic Strength
Blending visual storytelling with digital presentation strategy
Understanding UX principles for creative portfolio websites
Translating brand emotion into digital experience design

